Communicating through Graphic Design

Communicating through Graphic Design, Student Book Zoom
Product Number: 988-4
ISBN: 978-08719-2988-4
In Stock
Your Price: $ 77.95
Communicating through Graphic Design, Student Book
Kevin Gatta and Claire Mowbray Golding

Communicating through Graphic Design presents one of the leading art careers to high school students in an accessible, engaging format. Written with Kevin Gatta, a veteran Graphic Design instructor at Pratt and owner of an independent studio, this curriculum was developed to address the needs of contemporary graphic design programs, using both digital and traditional media. Students learn fundamental design thinking, drawing, and problem-solving skills that can be applied with either traditional or digital media. Students then move on to specific areas of design, observe and analyze exemplary works from a variety of designers past and present, and create their own solutions to real-world design problems.

Features
•  Digital and traditional approaches to each studio experience
•  Design challenges that reflect actual workplace practice
•  Career profiles of contemporary working professionals
•  Art and design historical references
•  A unique Graphic Design History timeline that shows parallels between the evolution of mark-making to typography and logo design
•  Extensive glossary

Table of Contents
Part 1: The Nuts and Bolts of Graphic Design
Chapter 1: What Is Graphic Design?
Chapter 2: The Art of Graphic Design?
Chapter 3: The Design Process
Part 2: Graphic Design Challenges
Chapter 4: Identity Design
Chapter 5: Publications Design
Chapter 6: Advertising Design
Chapter 7: Environmental and Information Design
Chapter 8: Digital Design
Student Handbook

Learn about the lessons and teacher content provided in the Davis Studio Series through this comprehensive walkthrough of chapters in the Experience Painting Student Book and Teacher Edition.